Commonly Used CRM Software for Nonprofits

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Introduction

Welcome to our guide on commonly used CRM software for nonprofits. In this article, we’ll provide insight and information on popular CRM software that can help nonprofits manage their donor base, marketing efforts, and operations. CRM software has become a necessary tool for nonprofits who want to increase efficiency and effectiveness in their daily operations. Our goal is to help nonprofits find the right CRM solution for their organization

Nonprofits face unique challenges when it comes to fundraising and donor management, which is why it’s important to have a CRM system that is tailored to their specific needs. The right CRM system can improve your organization’s donor engagement, which in turn may result in increased donations, a better understanding of your organization’s donor base, and better overall outcomes for your nonprofit.

We understand that choosing the right CRM software can seem daunting with so many options available on the market today. That’s why we decided to put together this guide covering commonly used CRM software for nonprofits.

What is CRM Software?

CRM stands for Customer Relationship Management. A CRM system is a software that helps organizations manage interactions with customers and other stakeholders. In the case of nonprofits, CRM software is used to manage donor relationships and interactions.

CRM software helps nonprofits in several ways:

Donor Management: CRM software helps nonprofits manage donor information and interactions. This includes tracking donations, communication history, and other relevant information about each donor.
Marketing: CRM software can help nonprofits create targeted marketing campaigns.
Operations: CRM software can help nonprofits streamline their operations by automating certain processes, such as donor outreach and follow-up.

Now that we’ve provided an overview of CRM software let’s dive into commonly used CRM software for nonprofits.

Commonly Used CRM Software for Nonprofits

There’s no shortage of CRM software options available on the market, but not all are created equal. The following are commonly used CRM software for nonprofits:

CRM Software	Key Features	Pricing
Blackbaud CRM	Donor management, marketing, event management, volunteer management, and analytics.	Custom pricing based on organization size and needs
Salesforce Nonprofit Cloud	Donor management, marketing, volunteer management, and analytics.	Starting at $36 per user per month
NeonCRM	Donor management, marketing, event management, volunteer management, and analytics.	Starting at $50 per month
Bloomerang	Donor management, marketing, and reporting.	Starting at $99 per month

Blackbaud CRM

Key Features:

Donor management: Blackbaud CRM helps nonprofits manage donor data and interactions.
Marketing: The software allows nonprofits to create targeted marketing campaigns.
Event management: Blackbaud CRM helps nonprofits manage events, such as fundraisers and galas.
Volunteer management: The software helps nonprofits manage volunteer data, including volunteer hours and interests.
Analytics: Blackbaud CRM provides analytics to help nonprofits understand their data and make informed decisions.

Pricing:

Blackbaud CRM offers custom pricing based on organization size and needs. Contact Blackbaud for a personalized quote.

Salesforce Nonprofit Cloud

Key Features:

Donor management: Salesforce Nonprofit Cloud helps nonprofits manage donor data and interactions.
Marketing: The software allows nonprofits to create targeted marketing campaigns.
Volunteer management: Salesforce Nonprofit Cloud helps nonprofits manage volunteer data, including volunteer hours and interests.
Analytics: Salesforce Nonprofit Cloud provides analytics to help nonprofits understand their data and make informed decisions.

Pricing:

Salesforce Nonprofit Cloud pricing starts at $36 per user per month.

NeonCRM

Key Features:

Donor management: NeonCRM helps nonprofits manage donor data and interactions.
Marketing: The software allows nonprofits to create targeted marketing campaigns.
Event management: NeonCRM helps nonprofits manage events, such as fundraisers and galas.
Volunteer management: The software helps nonprofits manage volunteer data, including volunteer hours and interests.
Analytics: NeonCRM provides analytics to help nonprofits understand their data and make informed decisions.

Pricing:

NeonCRM pricing starts at $50 per month.

Bloomerang

Key Features:

Donor management: Bloomerang helps nonprofits manage donor data and interactions.
Marketing: The software allows nonprofits to create targeted marketing campaigns.
Reporting: Bloomerang provides reporting to help nonprofits understand their data.

Pricing:

Bloomerang pricing starts at $99 per month.

DonorPerfect

Key Features:

Donor management: DonorPerfect helps nonprofits manage donor data and interactions.
Marketing: The software allows nonprofits to create targeted marketing campaigns.
Event management: DonorPerfect helps nonprofits manage events, such as fundraisers and galas.
Volunteer management: The software helps nonprofits manage volunteer data, including volunteer hours and interests.
Analytics: DonorPerfect provides analytics to help nonprofits understand their data and make informed decisions.

Pricing:

DonorPerfect pricing starts at $89 per month.

Kindful

Key Features:

Donor management: Kindful helps nonprofits manage donor data and interactions.
Marketing: The software allows nonprofits to create targeted marketing campaigns.
Event management: Kindful helps nonprofits manage events, such as fundraisers and galas.
Volunteer management: The software helps nonprofits manage volunteer data, including volunteer hours and interests.
Analytics: Kindful provides analytics to help nonprofits understand their data and make informed decisions.

Pricing:

Kindful pricing starts at $100 per month.

Raiser’s Edge NXT

Key Features:

Donor management: Raiser’s Edge NXT helps nonprofits manage donor data and interactions.
Marketing: The software allows nonprofits to create targeted marketing campaigns.
Event management: Raiser’s Edge NXT helps nonprofits manage events, such as fundraisers and galas.
Volunteer management: The software helps nonprofits manage volunteer data, including volunteer hours and interests.
Analytics: Raiser’s Edge NXT provides analytics to help nonprofits understand their data and make informed decisions.

Pricing:

Raiser’s Edge NXT pricing starts at $99 per month.

FAQs

1. What is the best CRM software for nonprofits?

The best CRM software for nonprofits depends on an organization’s individual needs. Some commonly used CRM software for nonprofits include Blackbaud CRM, Salesforce Nonprofit Cloud, NeonCRM, and Bloomerang.

2. How does CRM software help nonprofits?

CRM software helps nonprofits manage donor relationships and interactions. It can also help with marketing efforts, volunteer management, and operations.

3. What features should I look for in CRM software for nonprofits?

Nonprofit organizations should look for CRM software with features that match their specific needs, such as donor management, marketing, event management, volunteer management, and analytics.

4. Is CRM software expensive?

The cost of CRM software varies depending on the vendor and the features included. Some vendors offer custom pricing based on an organization’s size and needs.

5. Can CRM software be customized for a nonprofit’s specific needs?

Yes, many CRM software vendors offer customization options based on an organization’s individual needs.

6. Can CRM software help with fundraising efforts?

Yes, CRM software can help nonprofits with fundraising efforts by managing donor information, tracking donations, and creating targeted marketing campaigns.

7. How long does it take to implement CRM software?

The time it takes to implement CRM software varies depending on the vendor and the organization’s needs. Some implementations can take several months.

8. What is the difference between CRM software and fundraising software?

CRM software is a broad category of software that includes fundraising software. Fundraising software specifically focuses on managing donations and fundraising efforts.

9. Do I need to have technical experience to use CRM software?

While some CRM software can be complex, many vendors offer user-friendly interfaces that don’t require technical experience.

10. Is it necessary for nonprofits to use CRM software?

While it’s not necessary, CRM software can greatly improve a nonprofit’s operations, donor engagement, and fundraising efforts.

11. How do I choose the right CRM software for my nonprofit organization?

Nonprofits should consider their specific needs, budget, and the features offered by different CRM software vendors when choosing a CRM system.

12. Can CRM software help with volunteer management?

Yes, many CRM software vendors offer volunteer management features that can help nonprofits manage volunteer data, including volunteer hours and interests.

13. Can CRM software help with reporting and analytics?

Yes, many CRM software vendors offer reporting and analytics features that can help nonprofits better understand their data and make informed decisions.

Conclusion

Choosing the right CRM software can help nonprofits manage their donor base, marketing efforts, and operations. In this guide, we covered commonly used CRM software for nonprofits, including Blackbaud CRM, Salesforce Nonprofit Cloud, NeonCRM, Bloomerang, DonorPerfect, Kindful, and Raiser’s Edge NXT.

When choosing a CRM system, it’s important for nonprofits to consider their specific needs, budget, and the features offered by different vendors. While implementing a CRM system may take time and resources, the benefits can be worth it, including increased donor engagement, better fundraising outcomes, and improved overall operations.

Closing/Disclaimer

We hope this guide has been helpful in your search for the right CRM software for your nonprofit organization. Keep in mind that the information provided in this article is for educational purposes only and should not be taken as legal or financial advice. Before making any decisions around CRM software, we recommend consulting with a legal or financial professional.